TRIATHLON COACH AND AUTHOR

A Trusted Process…

30+ years of Endurance Coaching


Coached at 3 x Olympics & 2 x Com Games

- Multiple Male & Female Kona Qualifiers

- Age group male Sub 8.50 & female sub 9.25 IM -

The only London coach to have youth & junior athletes on GB elite programme -

Coached at 3 x Olympics & 2 x Com Games - Multiple Male & Female Kona Qualifiers - Age group male Sub 8.50 & female sub 9.25 IM - The only London coach to have youth & junior athletes on GB elite programme -


I have a number of resources to help you:

Online Coaching

1-2-1 COACHING


Meet the Coach

JAMES BECKINSALE M.Sc (Sports Sci), BTF L3

FOUNDER OF OPTIMA RACING TEAM AND AUTHOR OF THE TRIATHLON TRAINING BOOK.

I have been training/ coaching people for endurance events since the early 90’s & coaching triathlon since the late 90’s and I am still learning every day.

Having picked up swim, bike & run, in my mid-20’s, I have made it my mission to master the three disciplines technically. I have studied all the sports sciences in-depth, and more recently found the the icing on the cake…. Jedi-Training for endurance.

One of the key things I have learned during this time is that coaching is about relationships & trust.

To perform optimally, you must own your day-to-day training, trust the process… & set slightly scary goals to get you out of bed in the morning!

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